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Count characters in real time for every App Store Connect and Google Play field — title, subtitle, promotional text, keyword list, short description, and full description.
App name (App Store)
App Store
0/30
Visible directly under your icon in search results. 30 characters max.
App name (Google Play)
Google Play
0/30
Google Play app title is capped at 30 characters as of 2022.
Subtitle (App Store)
App Store
0/30
Shown directly below the name. 30 characters max. Apple indexes this.
Promotional text (App Store)
App Store
0/170
Can be updated without resubmitting. Not indexed for search.
Keyword field (App Store)
App Store
0/100
Comma-separated, total 100 characters including commas. Not visible to users; used for search indexing.
Short description (Google Play)
Google Play
0/80
Shown above the fold on the Play Store listing. 80 characters max.
Full description (both stores)
Both
0/4000
Both App Store and Google Play cap full description at 4,000 characters.
Apple and Google enforce hard character limits on most fields, and exceeding them is a common reason for submission errors or rejections. The App Store keyword field is 100 characters total, comma-separated, and uses the comma itself against your count. Google Play’s short description is 80 characters and shows above the fold. Full descriptions are capped at 4,000 characters on both stores. Push My App enforces these automatically and suggests fixes when you’re over.