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Field guides, teardowns and release tactics for developers who ship to the App Store and Play Store — written by the team that automates it.
The 2026 ASO playbook for indie developers with zero budget. Keywords, metadata, screenshots, localization, reviews, and a 30-day sprint plan.
IPA vs APK vs AAB: what each format is, which store accepts which, how to upload each in 2026, and the signing mistakes that cause rejections.
The Apple App Store keywords field is hidden, 100 characters, and the most misunderstood part of iOS ASO. Rules, tactics, and worked examples for 2026.
Every App Store and Google Play listing requirement side by side in 2026 — metadata, assets, privacy, signing, review times, and pricing for both stores.
Every required and optional screenshot size for the App Store and Google Play in 2026 — iPhone, iPad, Android, Watch, tvOS, visionOS, and Mac. One reference.
The 2026 guide to localizing an iOS app into 14 languages — App Store Connect workflow, keyword re-optimization, screenshots, and the 5 highest-ROI locales.
A 2026 keyword research playbook for indie App Store and Google Play apps with zero paid-tool budget. Autocomplete, Top Charts, and the three-keyword rule.
Nine checks, one per minute, that catch 80 percent of App Store and Google Play rejections. Run them before you hit Submit in 2026. Free checklist.
Fastlane snapshot and frameit still work but show their age. Four modern alternatives compared for size generation, localization, and CI in 2026.
What PrivacyInfo.xcprivacy is, the 5 required-reason API categories, why bundled SDKs trip rejections, and how to pass Apple's 5.1.1 check in 2026.
When Apple Search Ads actually pays for an indie app and when it wastes budget — ASA Basic vs Advanced, minimum spend, and the readiness gate.
Apple now surfaces developer responses in search results. How to reply, when to reply, templates that convert, and the post-launch flywheel most indies miss.
Promotional text is the only App Store metadata field you can update without review. How to write 170 chars that convert, what Apple rejects, 2026.
How TestFlight and Google Play Internal/Closed/Open Testing compare in 2026 — tester limits, review rules, build lifetimes, and a cross-platform playbook.
Every App Store and Google Play icon rule in 2026 — sizes, Liquid Glass variants, the 40px silhouette test, and the design traps that cause rejection.
What's New copy is the most-skipped indie metadata surface. How to structure release notes for conversion, Play's 500-char limit, and the 6-month rule.
Your live app got suspended. A 7-day appeal window, specific reply templates for the 5 most common post-launch pulls, and how to get back to ranking.
Every ASO term from App Privacy to Vanity URL, defined plainly. Cross-linked to the 18 deep-dives and 4 free tools that go with each term.
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