Author
Founder, Push My App
Dipojjal is the founder of Push My App, the app store listing manager for indie developers. He writes the guides and playbooks on this blog based on actual App Store Connect and Google Play Console submissions, rejection letters, and review escalations — not recycled ASO theory.
Before Push My App he spent years building and shipping software products, which is where the frustration that eventually became Push My App started. If you are an indie developer preparing a release and you would like another pair of eyes on your metadata or reviewer response, reach out.
rejections
App Store Review Pre-Flight: A 9-Minute Checklist Before You Hit Submit
Nine one-minute checks that catch most App Store and Google Play rejections before reviewers do — updated for the Xcode 26 mandate, age-rating gates, and 2026 compliance fields.
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aso guides
Apple Search Ads for Indie Developers: When It's Worth It (and When It Isn't)
Apple Search Ads is now Apple Ads, with four placements and the same indie question: is it worth your money yet? The readiness gate, real learning costs, and the five keywords worth bidding on.
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metadata
App Store Keyword Research: A Playbook for Indie Developers (2026)
Zero-budget keyword research that actually works in 2026 — autocomplete mining, competitor frequency maps, Apple Ads popularity as a free volume signal, and the three-keyword rule.
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rejections
Your App Got Pulled: A 2026 Recovery Playbook
A live-app removal survival guide — first-24-hours triage, removal vs strike vs termination, reply templates for the six common pull types, appeals on both stores, and the ranking recovery curve.
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aso guides
App Store Review Responses: The Conversion Flywheel Nobody Owns
Developer responses render publicly next to every review — which makes them conversion copy. Reply templates for the five review types, the 48-hour window, Play's reply mechanics, and a sustainable cadence.
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submission
iOS Privacy Manifest: The 2026 Developer Guide to xcprivacy and Required-Reason APIs
PrivacyInfo.xcprivacy explained for 2026 — the five required-reason API categories, SDK signing rules, the three ITMS rejection codes, Xcode's privacy report, and a 15-minute audit.
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metadata
App Store Release Notes That Drive Updates (What's New Best Practices)
How to write What's New copy that earns trust instead of wasting it — the iOS and Play field rules, a 3-part template, the auto-update reality, and localization for release notes.
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aso guides
App Store Optimization for Indie Developers: The 2026 Playbook
A zero-budget ASO system for indie developers in 2026: keyword clusters, metadata that converts, screenshot strategy, localization order, the review flywheel, and a 30-day sprint.
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aso guides
App Store vs Google Play: Side-by-Side Listing Requirements (2026)
Every App Store and Google Play listing requirement compared for 2026 — metadata limits, assets, privacy forms, SDK floors, review gates, trader status, and account rules.
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screenshots
Fastlane Screenshot Alternatives: Modern Options for App Screenshots (2026)
Where fastlane snapshot and frameit stand in 2026 after the Mobile Native Foundation handover, what to replace them with, and a migration path that keeps the rest of fastlane.
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localization
How to Localize an iOS App in 14 Languages (2026)
A 2026 working guide to iOS localization — the three layers, per-locale keyword research, the China ICP reality, String Catalogs, and the App Store Connect workflow step by step.
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metadata
App Store Promotional Text: The 170-Character Evergreen Field
Promotional text is the only App Store field you can change without review. What it does, what Apple rejects under 2.3.1, a writing formula, worked examples, and how to test it in 2026.
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submission
IPA vs APK vs AAB: Which File to Upload and How (2026)
What IPA, APK, and AAB files actually are, which store takes which in 2026 — including the Xcode 26 mandate, API 36 deadline, Amazon's Android exit — and the signing model behind each.
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screenshots
App Icon Design for the App Store and Google Play (2026)
App icon rules and craft for 2026 — Apple's Liquid Glass appearance modes and Icon Composer, Android adaptive and themed icons, the 40px silhouette test, and the rejection traps.
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metadata
Apple App Store Keywords: The 100-Character Field Explained (2026)
How Apple's hidden 100-character keywords field works in 2026 — what's indexed, the rejection rules, character-economy tactics, cross-localization, and custom product page keywords.
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submission
TestFlight vs Google Play Internal Testing: A 2026 Cross-Platform Beta Guide
TestFlight vs Google Play testing tracks in 2026 — tester limits, review gates, the 12-tester production requirement, build lifetimes, and one workflow that runs both betas in parallel.
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rejections
App Store Rejection Reasons: A 2026 Index of 80+ Real Rejections
80+ App Store and Google Play rejection reasons that actually fire in 2026 — the November 2025 guideline changes, the Xcode 26 mandate, age-rating overhaul, with fixes and citable rules.
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screenshots
App Store Screenshot Sizes in 2026: Every Required Dimension
Every App Store and Google Play screenshot size for 2026 — the 6.9-inch iPhone class (including iPhone Air), iPad 13-inch, Watch Ultra 3, Play's 1080px featuring rule, and what auto-scales.
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aso guides
The ASO Glossary: 60+ Terms Every Indie Developer Should Know (2026)
Plain-English definitions for 60+ App Store and Google Play terms — metadata fields, binary formats, rejection codes, testing tracks, EU distribution rules, and the metrics that matter in 2026.
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